A REPORT ON FLAME INTERNATIONAL CASE CONFERENCE AND CASE WRITING WORKSHOP (JULY 14 - 15, 2016)

The FLAME Centre for Case Development, FLAME University conducted an International CaseConference and Case Writing Workshop from July 14 -15, 2016. Three-days event was inaugurated by Prof. Devi Singh, Vice-Chancellor,FLAME University, Pune. Speaking on the occasion, Prof. Singh highlighted the significance of case-based teaching and stressed the need of  developing Cases on Indian companies by Indian authors. A few highlights of the event were following:

1. Pre-Conference Case Writing Workshop on July 14: A one-day pre-conference CaseWriting Workshop was organized. The workshop focused on honing the case writing skills of  participants. The workshop was conducted in two stages. In the first stage, following expert sessions were conducted to unravel the intricacies of case writing process:(a)Stages in Case  Development (Prof. Manoj Kumar, FLAME University); (b)Inside theCase-Effective Writing Styles (Prof. Niraj Mankad, FLAME University). In the second stage, participants worked in  groups to develop their draft case plans. This was followed by group-wise presentations of all draft cases to facilitate feedback by the present experts and the participants.Twenty seven participants from ten different organizations from across India participated in the one-day workshop (Appendix-1) Participants spoke high about the quality of sessions and overall workshop  experience.

2. FLAME International Case Conference on July 15-16: A total of forty seven cases contributed by eighty eight authors affiliated to thirty five different institutions/universities/firms from across India were presented over two days (Appendix-2).These cases were selected following a rigorous blind-review process from the eighty case abstracts initially received and subsequent full cases submissions. All conference tracks were highly appreciated by the participants.Other highlights of the conference are as follows:

A. ET Cases – FLAME Awards:

These awards are jointly constituted by FLAME University & ET Cases:
(a) Prof. Amitabh Kodwani (IIM Indore), received ET Cases – FLAME Best Case Writer Award with a cash prize of Rs. 20000 for his Case titled, "Justifying Training Investment".
(b) Dr. Sharon K. Jose and Dr. Manisha Singh (IBS, Bangalore) received ET Cases –FLAME Young Case Writer Award with a cash prize of Rs. 15000 for their co-authored Case titled, "The Implications of SEBI & FMC merger on Financial Services Sector: A case of  Daruwala Broking Firm".
(c)Mr. Ritwik Mishra ( Deollite , Hydrabad), received ET Cases – FLAME Case Industry Experience Case Award with a cash prize of Rs. 15000 for hisCase Titled, "Leadership Crisis at  LPSL".

B. Plenary Sessions:

Three plenary sessions were conducted by experts:
(a) Designing Case Based Courses (Prof. Ganesh Prabhu, IIM Bangalore)
(b) Innovations in Case Teaching and Writing (Prof. Ganesh Prabhu, IIM Bangalore)
(c) Designing Innovative Pedagogical Products (Dr. Nagendra Chowdary, ET Cases)

The overall meticulous planning and successful organization of the case conference was done by the conference organizing committee (Prof. Niraj Mankad - Chair, Prof. Hoshiar Mal and  Prof. Manoj Kumar).

Prof. Manoj Kumar,
Chairperson,
FLAME Centre for Case Development,
FLAME University.
Mobile: 7757011202
manoj.kumar@flame.edu.in