CASE SPOT is a video-based brief case study, presented from the protagonist’s point of view and the case study is captured at the business spot. Every Case Spot comes with a rigorously written teaching note.
PRICE:$42.18Rs 0PUBLISHED DATE: 07/05/2015PUBLISHER: ET CasesPRODUCT: CASE SPOTCASE LENGTH: 10.37 minutes
Business dilemmas of a mobile food joint 'Parathawallas and Grills' operating in Hyderabad, IndiaDESCRIPTION:This Case Spot explores the business dilemmas of a mobile food joint 'Parathawallas and Grills' operating in Hyderabad, India. The business dilemmas are related to strategic positioning and product positioning, variety of product offerings, structuring of customer service operations, business planning and the feasibility and scope of scaling up the business. This case spot enables the participants to deliberate about the specific challenges faced by the 'Parathawallas and Grills'. The dilemmas explored ...read moreSHOW DETAILS
DESCRIPTION:This case spot can be used for discussing and debating the cost of employee loyalty in the backdrop of a company where the average tenure of an employee is about 15 years. It is generally argued that, 'my loyalty to the company is contingent on my firm's loyalty to me'. When viewed from the nature of industry and nature of business that the featured company - Bikanervala Foods Private Limited (Bikanervala) - is in, the learning outcomes can be quite pronouncing. Set in the backdrop of Hyderabad's ...read moreSHOW DETAILS