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ENTREPRENEURSHIP & STARTUPS
ENTREPRENEURSHIP & STARTUPS
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Inclusive Growth in a Mobile Way: m.Paani*
AUTHOR(S) : Dr. Dipasha Sharma (Asst.Prof., Finance), Dr. Dipali Krishnakumar (Asst.Prof., Finance), Shagun Thukral (Asst.Prof., Finance) - Symbiosis Centre for Management & Human Resource Development (SCMHRD), Pune.PUBLISHED DATE: 17/09/2015PUBLISHER: ET Cases - FLAMECATEGORY: ENTREPRENEURSHIP & STARTUPSPRODUCT: CASE STUDYCASE ID: ENTP-1-0007, ENTP-1-0007ACASE LENGTH: 11 pages
DESCRIPTION:**ET Cases – FLAME Case Innovation Award - 2015read more
Technology in the last decade has evolved exponentially with the mobile phone probably being the leader. India has the world's second highest penetration of mobile connections with 73.9 connections per 100 citizens. That is a startling statistic considering that the penetration of toilets in rural India is only 30.7%. For instance, one may believe that the people at the Bottom of the Pyramid (BoP) prefer mobiles to sanitation. However, given ...SHOW DETAILS -
Succession Conundrum at Sri Balaji Assemblies and Plastics Pvt. Ltd.*
AUTHOR(S) : Professor Jayshree Suresh (Dean, SRM School of Management), Professor Padmanabhan (Secretary, CRSI and Consultant)PUBLISHED DATE: 10/06/2015PUBLISHER: ET CasesCATEGORY: ENTREPRENEURSHIP & STARTUPSPRODUCT: CASE STUDYCASE ID: ENTP-1-0004CASE LENGTH: 12 pagesDESCRIPTION:read more
This case study is about a business started by two postgraduate, twin brothers hailing from a middle class family. Although hardworking and sincere they could not land good jobs. Taking the advice given by their maternal cousin - Sridhar and Sunder decided to start a small hand molding plastic manufacturing unit instead of wasting time on searching for a suitable job. The duo managed to find a potential buyer to supply the plastic components -; M/s Aravind Laboratories, manufacturing and marketing ...SHOW DETAILS -
Rural Relations: A Socially-Driven Organization
AUTHOR(S) : Prof. Madhavi Lokhande (Associate Professor, Welingkar Institute of Management, Bangalore) and Prof. Shekar Prabhakar (Associate Professor, Welingkar Institute of Management, Bangalore)PUBLISHED DATE: 26/05/2015PUBLISHER: ET CasesCATEGORY: ENTREPRENEURSHIP & STARTUPSPRODUCT: CASE STUDYCASE ID: ENTP-1-0002, ENTP-1-0002ACASE LENGTH: 9 pagesDESCRIPTION:read more
Rural Relations is a case study on Social Entrepreneurship with the twin objectives of creating social impact and being sustainable by being profitable. Pradeep Lokhande (Pradeep) demonstrates the importance of innovating along the way in the face of challenges in setting up field operations in rural India. Pradeep undertook a journey for his organization covering 40,000 villages of which he personally visited 4000. He tried to understand rural India's administrative methodologies, markets and ...SHOW DETAILS -
Turning a Brown Thumb into a Green Thumb
PRICE:$27.40Rs 0PUBLISHED DATE: 06/05/2015PUBLISHER: ET CasesPRODUCT: CASE BRIEFCASE LENGTH: 24.25 minutesIn this case brief, the co-founders and first-generation entrepreneurs, Rajiv Rawal and Alka Bajoria of www.mypassiongreen.com share six of their fledgling start-up dilemmasDESCRIPTION:In this case brief, the co-founders and first-generation entrepreneurs, Rajiv Rawal and Alka Bajoria of www.mypassiongreen.com share six of their fledgling start-up dilemmas. The case brief enables a discussion on how can first-generation entrepreneurs start their second career life cycles? Having had illustrious careers for about 20 years each and following their clarion call, the co-founders decided to pursue their passion in 2011. One of the six challenges was how to convert a brown thumb into ...read moreSHOW DETAILS -
TinyTech Plants: Is Small Beautiful?*
AUTHOR(S) : Prof. Patturaja Selvaraj, Indian Institute of Management, Indore and Mr. Malay R. Patel, Indian Institute of Management, AhmedabadPUBLISHED DATE: 17/03/2015PUBLISHER: ET Cases (GSMC 2014)CATEGORY: ENTREPRENEURSHIP & STARTUPSPRODUCT: CASE STUDYCASE ID: ENTP-1-0003, ENTP-1-0003ACASE LENGTH: 12 pages
DESCRIPTION:**IIM RAIPUR- ET CASES Award (GSMC 2014) – For a Case with Social Initiative/Social Entrepreneurshipread more
TinyTech's story is about creating an affordable ecosystem making a difference to the people at the Bottom of the Pyramid applying the Gandhian philosophy. TinyTech Plants was established in 1982 by Veljibhai Desai, a mechanical engineer and a law graduate. The motive behind starting TinyTech was to develop and manufacture affordable rural machineries. Desai a fervent Gandhian, imbibed ...SHOW DETAILS