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FLAME INTERNATIONAL CASE CONFERENCE COLLECTION
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The WBS Merchandise Brand Store: A Case of Missing Exclusivity*
AUTHOR(S) : Prof. Siddhartha Saxena, Faculty, BKMIBA, Ahmedabad UniversityPUBLISHED DATE: 17/10/2015PUBLISHER: ET Cases - FLAMECATEGORY: ENTREPRENEURSHIP & STARTUPSPRODUCT: CASE STUDYCASE ID: ENTP-1-0009, ENTP-1-0009ACASE LENGTH: 11 pagesDESCRIPTION:**ET Cases – FLAME Young Case Writer Award - 2015read more
Merchandise of B-schools is popular among respective B-schools students. The merchandise is not only considered as a brand but also as souvenirs. The WBS (WISE Business School) merchandise shop was one of the established students' initiatives for past 10 years in the B-school. It enjoyed exclusive rights of providing souvenirs and also produce merchandise for various programs, events and fests in the institute, at times it received special ...SHOW DETAILS -
Contract Labour: The Maruti Way*
AUTHOR(S) : Prof. Amitabh Deo Kodwani, Faculty, HR&OB, Indian Institute of Management, IndorePUBLISHED DATE: 17/10/2015PUBLISHER: ET Cases - FLAMECATEGORY: HUMAN RESOURCE MANAGEMENTPRODUCT: CASE STUDYCASE ID: HRM-1-0039, HRM-1-0039ACASE LENGTH: 12 pagesDESCRIPTION:read more
The news of Maruti Suzuki India Limited (MSIL) Manesar plant's GM (HR) burnt to death by a mob of workers on July 18th 2012 sent shock waves across the nation. This issue raised various concerns related to managing workforce effectively and keeping the right mix of permanent as well as contract workers. It also questioned the role of all the three stakeholders of Industrial Relations (Government, Management and the Union) to uphold peace and harmony in the company. This case study focuses on the ...SHOW DETAILS -
Max Vision Eye Care Centre*
AUTHOR(S) : Dr. Manisha Saxena (Prof. Subrata Kumar Nandi, Faculty Members at IBS Business School, Pune), Archana Deendayalu (Freelancer, Pune)PUBLISHED DATE: 06/10/2015PUBLISHER: ET Cases - FLAMECATEGORY: ENTREPRENEURSHIP & STARTUPSPRODUCT: CASE STUDYCASE ID: ENTP-1-0008, ENTP-1-0008ACASE LENGTH: 14 pagesDESCRIPTION:read more
The case study discusses the genesis of Max Vision Eye Center, a specialty eye care hospital started by two young doctors Dr. Ankur Sinha and Dr. Ajay Jhinja. Having established themselves as one of the recognized players in the eye care market in Jaipur, and having taken the first step towards creating adequate infrastructure for their business, the promoters are typically faced with the challenge of charting their growth path in the coming years. The setting up of the organization was fortuitous, ...SHOW DETAILS -
Inclusive Growth in a Mobile Way: m.Paani*
AUTHOR(S) : Dr. Dipasha Sharma (Asst.Prof., Finance), Dr. Dipali Krishnakumar (Asst.Prof., Finance), Shagun Thukral (Asst.Prof., Finance) - Symbiosis Centre for Management & Human Resource Development (SCMHRD), Pune.PUBLISHED DATE: 17/09/2015PUBLISHER: ET Cases - FLAMECATEGORY: ENTREPRENEURSHIP & STARTUPSPRODUCT: CASE STUDYCASE ID: ENTP-1-0007, ENTP-1-0007ACASE LENGTH: 11 pagesDESCRIPTION:**ET Cases – FLAME Case Innovation Award - 2015read more
Technology in the last decade has evolved exponentially with the mobile phone probably being the leader. India has the world's second highest penetration of mobile connections with 73.9 connections per 100 citizens. That is a startling statistic considering that the penetration of toilets in rural India is only 30.7%. For instance, one may believe that the people at the Bottom of the Pyramid (BoP) prefer mobiles to sanitation. However, given ...SHOW DETAILS -
Lease Accounting at FedEx*
AUTHOR(S) : Naresh Sharma (Associate FTI Consulting, New Delhi), Manoj Kumar (Professor, Flame School of Business, FLAME University, Pune)PUBLISHED DATE: 09/09/2015PUBLISHER: ET Cases - FLAMECATEGORY: FINANCIAL MANAGEMENTPRODUCT: CASE STUDYCASE ID: FIN-1-0018, FIN-1-0018A, FIN-1-0018BCASE LENGTH: 7 pagesDESCRIPTION:read more
As per the existing standards of the Financial Accounting Standards Board (FASB) and the International Accounting Standards Board (IASB), accounting of any lease contract in the lessee's accounting books depends on its accounting classification. If a lease contract is classified as a capital or financial lease, then lessee has to recognize the asset taken on lease under the contract as a lease asset on the balance sheet while also recognizing the present value of lease rentals and other cash outflows ...SHOW DETAILS