GSMC - IIM RAIPUR

In a country that perceives luxury as a reward and has 21.2%1 of the population under the poverty line, decision of Louis Vuitton (LV) to enter India seemed oxymoronical. Yet with a history of serving maharajahs and the Indian royalty, the company decided to take a plunge in 1999. But, the retail high street was not yet ready for luxury in India and thus the company decided to enter into the country only in 2003, through luxury hotels, by opening its first store in Delhi’s Oberoi hotel. Today ...

This case study is meant to teach the students/participants i.e. the budding managers or future bosses, how, a seemingly harmless ‘Performance Appraisal System’ using wrong variables or parameters can harm the organization. This case is presented through an institution based at New Delhi, India. Education is a big industry, and management education is the most lucrative part of this industry. The biggest impact of economic reforms of 1991 has been in the area of higher education. Establishment ...

**IIM RAIPUR – ET CASES Award (GSMC 2017) - For Showcasing a Futuristic and Progressive Idea The on-demand pickup and delivery service market has rapidly evolved in all major urban centers in India. Major players such as Grofers, Bigbasket, ZopNow etc., provide such services across many verticals such as packaged goods, cosmetics, fresh foods and so on. Designing and maintaining a scalable, cost-efficient & flexible supply chain is a major challenge. This case study narrates how Grofers, ...

Sakhi Enterprise is a social enterprise founded by Swati Bedekar in the year 2010 based at Vadodara, Gujarat, India with an initial fund of INR3 lakh ($ 4380.17).1 Swati by profession was an educator who teaches Science and Maths module at different schools of rural Gujarat. To her surprise, Swati noticed that some girl students were dropping out of school or taking prolonged leaves once they hit menstruation cycle. Swati was determined to do something for those rural girls, to make them aware about ...

**IIM RAIPUR – ET CASES Award (GSMC 2017) - For Having Global Implications Energy management is an important part of sustainable and clean operations management. In the face of environmental degradation, the challenges of energy management and pollution control have assumed greater significance. With the coming in force of the Paris Agreement on Climate Change1, these issues will continue to receive increased focus. Business organizations will have to gear up to take into account environmental ...

Garang Metal Ltd. (GML) is a steel producer (investment INR220 crores) and marketer, incorporated in 2005, with its registered office in Kolkata, India. The firm has grown rapidly in the past few years since its inception primarily due to its competencies including a strong focus on improving its portfolio, pro-active business management, work ethics and optimization of cash management. Currently the firm is looking actively at global markets to sustain its growth and provide adequate returns to the ...

Human resource is considered as the life line for any manufacturing plant. Sheetal Structurals Private Limited (SSPL) is a tower manufacturing company based in Baghpat, Uttar Pradesh. Three managers from production and planning department, raw material department and dispatch department respectively, resigned from the company one after the other because of the job offers made by an emerging competitor based in the National Capital Region. All of them were qualified and experienced. Since the industry ...

Eskent Tools Private Limited is a firm established at Bangalore in 1985, which manufactures steel slitting saws for various industrial applications. Four first generation entrepreneurs promoted this firm with an initial capital of INR12 lakh. This case study is meant to introduce the participants to the various issues and challenges in entrepreneurship. There are many cases on successful entrepreneurs and many on unsuccessful ones. But, there are very few discussing the reasons as to why ...

Corporate Social Responsibility (CSR) as a concept and practice has received increasing importance, particularly in the last couple of decades. There is enough evidence worldwide on the potentially significant role that firms can play in furthering social, ecological and environmental sustainability. Some organizations are adopting the CSR practices voluntarily while others have to be coerced. Various CSR initiatives that firms have been engaging with are adult education, women empowerment, water ...

This arm chair case demonstrates the Risk-Reward trade-off implicit in an Operating Leverage decision by integrating sales-level probabilities into deliberation. This caselet aims to enable the students to compute and analyze standard degree of Operating Leverage computations and to perform basic analysis using statistical techniques. This caselet lets the participants understand how the variability in a manufacturing procedure leads to an impact on risk-reward. The skills achieved through this will ...

Housing.com is a real estate online search portal. Its growth potential had attracted investors who eventually became the major stakeholders in the company. Rahul Yadav, the brain child behind Housing.com, was an aggressive entrepreneur who used to push his opinions on the investors and even sometimes publicly criticized them. This created a rift between him and the investors. Investors tried to pacify the situation, but he was not ready to accommodate. On account of majority stake in the company, ...

Ahead of an important presentation to potential investors, Vikas Sachdeva (Sachdeva), the CEO of an imitation jewelry startup was mulling over the plan of his presentation. Besides the metrics to be included in the presentation, he faced the challenge of accentuating the difference between his company and competitors, using statistical methods. Even though Sachdeva had already decided on the metrics and created charts that looked convincing, he was not confident that his methods were professional ...

An Indian village boy, Sailendra Nath Ghosh (Sailen), from the interior of West Bengal state had come to Kolkata (Calcutta) to study an undergraduate course in Commerce at Jogesh Chandra Chowdhury College under the University of Calcutta. On the final day of the college, while discussing future plans with some of classmates, he started calculating the debit and credit of one’s life by considering the  expected income and the anticipated expenditure of an individual. It was 1988 and after ...

This case focuses on Walt Disney’s acquisition strategy as a guide for selecting appropriate acquisitions to maintain competitiveness through creativity. This case can be used in the area of business strategy, acquisition and mergers, and achieving creativity.

Pedagogical Objectives To understand the possibilities of strategic acquisitions as a mean to achieve and maintain the creativity To understand the cost and benefits associated with the acquisitions and alliances for maintaining ...