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PRIN. L.N. WELINGKAR INSTITUTE OF MANAGEMENT DEVELOPMENT & RESEARCH CASE COLLECTION

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  1. Tisser – A Social Entrepreneur’s Journey

    AUTHOR(S) : Aisha Mohani and Rutu Gujarathi, Prin.L.N. Welingkar Institute of Management Development and Research
    PUBLISHED DATE: 27/03/2019
    PUBLISHER: Prin.L.N. Welingkar Institute of Management Development and Research
    CATEGORY: ENTREPRENEURSHIP & STARTUPS
    PRODUCT: CASE STUDY
    CASE ID: ENTP-1-0040, ENTP-1-0040A
    CASE LENGTH: 17 Pages
    DESCRIPTION:
    Tisser Rural Handicrafts Pvt. Ltd. (Tisser), a social enterprise, leveraged technology and provided infrastructural support to indigenous weavers and craftsmen from rural India for a sustainable living. Tisser's journey started with only two products and one Facebook page that later increased to a product portfolio of around 300 products. In 2015, Tisser became a private limited company. The case discusses the challenge that Megha Phansalkar, a social entrepreneur and the founder of Tisser is confronting ...
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  2. Fabindia: Reinventing to Stay Relevant

    AUTHOR(S) : Swapna Pradhan, Professor, Prin.L.N. Welingkar Institute of Management Development and Research
    PUBLISHED DATE: 25/08/2018
    PUBLISHER: Prin.L.N. Welingkar Institute of Management Development and Research
    CATEGORY: STRATEGIC MANAGEMENT
    PRODUCT: CASE STUDY
    CASE ID: STG-1-0065, STG-1-0065A
    CASE LENGTH: 12 Pages
    DESCRIPTION:
    Fabindia pioneered branded ethnic womenswear in the Indian market and popularized products made from traditional techniques and processes. It had achieved this feat by adopting a strategy of no discounts, no promotions and marketing indigenously made products in a competitive market full of national and international brands. While the brand had grown and had a loyal customer base, the rapidly changing Indian consumer now enjoyed many options while shopping. The Indian retail market had grown and this ...
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  3. First-Generation Entrepreneurship’s Dilemmas and Prospects – A Case of Hemlata Foam House

    AUTHOR(S) : Dr. Rachana Patil, Assistant Professor and Vineel Bhurke, Assistant Professor - Prin. L. N. Welingkar Institute of Management Development & Research
    PUBLISHED DATE: 17/04/2017
    PUBLISHER: Prin.L.N. Welingkar Institute of Management Development and Research
    CATEGORY: ENTREPRENEURSHIP & STARTUPS
    PRODUCT: CASE STUDY
    CASE ID: ENTP-1-0026, ENTP-1-0026A
    CASE LENGTH: 9 Pages
    DESCRIPTION:
    The case study enables the participants to examine how entrepreneurs expand business at the time of limited opportunities. The case study demonstrates the interplay between the external environment and the leadership initiatives of the entrepreneur and the relevance and challenges involved in family life, which create hindrance for business. Narendra Patel (Patel) was a first-generation entrepreneur from Amravati District of Maharashtra, India. On 5th May 1979 Patel inaugurated ...
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  4. Reliance Jio – The Indian Telco Dials D for Disruption

    AUTHOR(S) : Professor Sonia Mehrotra, Professor Uday Salunkhe and Research Associate Ishani Chakraborty, Prin.L.N. Welingkar Institute of Management Development and Research
    PUBLISHED DATE: 22/11/2016
    PUBLISHER: Prin.L.N. Welingkar Institute of Management Development and Research
    CATEGORY: STRATEGIC MANAGEMENT
    PRODUCT: CASE STUDY
    CASE ID: STG-1-0038, STG-1-0038A
    CASE LENGTH: 13 Pages
    Reliance Jio – The Indian Telco Dials D for Disruption
    DESCRIPTION:
    In July 2016, Reliance Jio Infocomm Limited (RJIL), the company led by Mukesh Ambani, a known Indian industrialist entered the arena of the Indian telecom sector by launching Lyf smartphones with JIO SIM cards. RJIL smartphones used Voice over Long Term Evolution (VoLTE), a new technology where voice calls transmitted as data packets over the fourth Generation (4G) network services. This meant VoLTE-enabled users had the advantage of free voice calls using the broadband network. This was fundamentally ...
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  5. Robert Bosch Engineering, India (RBEI) – An Innovative Frugal Engineering-Video

    Robert Bosch Engineering, India (RBEI) – An Innovative Frugal Engineering-Video

    PUBLISHED DATE: 06/10/2015
    PUBLISHER: 'Prin. L.N. Welingkar Institute of Management Development and Research'
    PRODUCT: FREE PRODUCTS
    CASE LENGTH: 13.24 minutes

    Situation faced by Emerging Market Projects Department of Robert Bosch Engineering and Business Solutions India (RBEI)

    DESCRIPTION:
    The case study details the situation faced by Emerging Market Projects Department of Robert Bosch Engineering and Business Solutions India (RBEI), India in January 2014. RBEI, one of the Bosch group's subsidiaries in India, was established in 1998 at Bangalore, India. In 2004, RBEI had been tasked with designing and engineering mechatronic automotive products tailored specifically to meet the needs of emerging economies. Operations were integrated with two other Bosch entities, one which manufactured ...
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  6. Robert Bosch Engineering, India (RBEI) – An Innovative Frugal Engineering

    AUTHOR(S) : Dr. Sonia Mehrotra, Dr. Uday Salunkhe, Dr. Anil Rao Paila (Prin.L.N. Welingkar Institute of Management Development and Research) and Dr. Michael Roberts (Macewan University, Canada)
    PUBLISHED DATE: 06/10/2015
    PUBLISHER: 'Prin. L.N. Welingkar Institute of Management Development and Research'
    CATEGORY: STRATEGIC MANAGEMENT
    PRODUCT: CASE STUDY
    CASE ID: STG-1-0018, STG-1-0018A
    CASE LENGTH: 16 pages
    DESCRIPTION:

    The case study details the situation faced by Emerging Market Projects Department of Robert Bosch Engineering and Business Solutions India (RBEI), India in January 2014. RBEI, one of the Bosch group's subsidiaries in India, was established in 1998 at Bangalore, India. In 2004, RBEI had been tasked with designing and engineering mechatronic automotive products tailored specifically to meet the needs of emerging economies. Operations were integrated with two other Bosch entities, one which manufactured ...
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